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Job description:

➢ Development and execution of digital marketing campaigns across various platforms
➢ Create engaging content for social media channels, including Facebook, Instagram, and Twitter
➢ Conduct market research to identify trends and opportunities for campaign optimization
➢ Assist in managing email marketing campaigns, including creating templates and analysing performance metrics
➢ Collaborate with the team to brainstorm new ideas for content creation and promotional activities
➢ Support website maintenance tasks and follow best SEO practices to improve product visibility
➢ Monitor and analyse website traffic using Google Analytics to identify areas for improvement
➢ Assist in managing online advertising campaigns on platforms such as Google Ads and social media ads
➢ Maintain and optimize listings across ecommerce platforms like amazon and company website

Requirements

• Bachelor's/ Masters degree in Marketing, Operations, or a related field preferred.
• Strong understanding of digital marketing principles and best practices.
• Proficiency in analytics tools (e.g., Google Analytics) to measure campaign effectiveness.
• Knowledge of SEO techniques and strategies for improving search visibility.
• Familiarity with HTML and JavaScript for website management is a plus.
• Experience with graphic design software such as Adobe Creative Suite is highly desirable.
• Excellent written and verbal communication skills.
• Ability to work collaboratively in a fast-paced environment while managing multiple projects simultaneously.
• Strong attention to detail and problem-solving skills.
• Minimum 2 years of digital marketing experience required